Get Pegasystems PEGACPDS88V1 Exam Practice Questions - Real and Updated

Answer : B

The adaptive model output that is automatically mapped to a strategy property is propensity, which indicates the likelihood that the customer will accept or respond to an offer. Propensity is also known as behavior or probability in decision strategies. Reference: https://academy.pega.com/module/predicting-customer-behavior-using-real-time-data-archived/topic/using-adaptive-models-decision

Answer : A, C

Pega machine learning supports the creation of two distinct types of predictive models: categorical and binary. Categorical models predict the outcome of a variable that can have multiple values, such as product category or customer segment. Binary models predict the outcome of a variable that can have only two values, such as yes or no, accept or reject, etc. Reference: https://community.pega.com/sites/default/files/help_v82/procomhelpmain.htm#rule-/rule-decision-/rule-decision-predictivemodel/main.htm

Answer : A

When implementing a Next-Best-Action project, the recommended first step is to define Issue and Group hierarchy, which are used to organize and categorize propositions based on business objectives and customer needs. This step helps to align the project with the business vision and goals. Reference: https://academy.pega.com/module/one-one-customer-engagement/topic/next-best-action-designer

Answer : D

Proactive retention is applicable when a customer is likely to churn. Proactive retention is a strategy that aims to prevent customer attrition by identifying customers who are at risk of leaving and offering them incentives or solutions to retain them. Proactive retention requires predicting the customer's churn risk and selecting the next best action accordingly. Reference: https://community.pega.com/sites/default/files/help_v82/procomhelpmain.htm#decisioning-/decisioning-strategies-/decisioning-strategies-proactive-retention/main.htm

Answer : A

According to the Pega Academy1, a strategy is a unit of reasoning that defines how to select an action for a customer. A strategy can be defined in different issues and groups, which are categories that help organize actions. An issue represents a business goal (such as retention or sales), and a group represents a subcategory of an issue (such as cross-sell or up-sell).

In a strategy defined in the ''Retention'' issue and the ''X-Sell'' group, you can importactions from all groups under the ''Retention'' issue1. This allows you to use actions that are relevant to your business goal and compare them with other actions in the same issue.