Salesforce Pardot-Consultant Exam Dumps

LenoxSoft has two business units (BUs): one that operates in France and another that operates in the United States. Salesforce users speak the language that aligns to their BU, and have Salesforce user profiles specific to their respective BU (ex. "France Marketer").

What steps should the Pardot administrator take to align the Pardot user interface with the Salesforce user interface?

ACreate Pardot users by importing them into Pardot with their language preferences included in the CSV import file.

BCreate Pardot users manually and allow each user's language to be inherited from the BU's language preference in Account Settings.

CCreate Pardot users manually and set each user's language preference based on the BU and language they speak.

DCreate Pardot users through Salesforce User Sync in each BU and allow the user's language to be inherited from Salesforce.

Question 2

LenoxSoft currently operates with two Pardot Business Units (PBUs), one for their United States division and another for their European division. In the new year, each business unit (BU) is planning on building the same set of marketing assets and will use them to run the similar campaigns.

Once connected campaigns have been enabled, what approach should be recommended?

ACreate a campaign that is related to both BUs > Create a new dataset in B2B Marketing Analytics that only includes the created campaign >
Open a dashboard using this dataset to display an aggregated view of the campaign performance metrics from across both BUs

BAdd the Engagement History component to campaign page layouts > Create a parent campaign that is not related to any BUs and create two
child campaigns, each related to a single BU > Enable 'Include child campaigns' on the parent campaign

CAdd the Einstein Campaign Insights component to campaign page layouts > Create a parent campaign that is not related to any BUs and
create two child campaigns, each related to a single BU > Enable 'Include child campaigns' on the parent campaign

DCreate a separate campaign for each BU > Create a new dataset in Salesforce reports that only includes the created campaign > Open a dashboard using this dataset to display an aggregated view of the campaign performance metrics from across both BUs

Question 3

LenoxSoft wants to optimize asset usage while discovering new audiences. What tool should they use?

AEinstein Lead Score

BEinstein Campaign Insights

CPardot Business Units

DEinstein Behavior Scoring
https://help.salesforce.com/articleView?id=sf.pardot_einstein_campaign_insights.htm&type=5

Question 4

A Pardot administrator wants to develop a better lead qualification strategy. The sales team only wants to reach out to C-level executives in the software industry and needs a way to determine how to prioritize those leads.

How should this goal be achieved in Pardot?

ACreate a dynamic list based on job title and industry and send to the sales team to filter and prioritize.

BRun an automation rule to grade based on job title and industry and have users filter Salesforce lead views by grade.

CUse an automation rule to notify the assigned user when leads with certain job titles and industries submit forms.

DIt Adjust the default scoring rules based on job title and industry and have users filter Salesforce lead views by score.

Question 5

LenoxSoft uses a Salesforce web-to-lead form on their website for their Contact Us form. They want to integrate this form with Pardot and the following requirements:

* Avoid duplicates in both Pardot and Salesforce.

* Segment prospects based on form views and submissions.

Which lead generation strategy would answer both pre-requisites?

AMaintain the current form

BUse another third-party form

CSet up a form handler

DReplace with a Pardot form

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