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Northern Trail Outfitters (NTO) plans to launch an email campaign. They have two data extensions. The

Mountain Manor Campaign data extension will contain the sending audience for this campaign and includes

fields for Email Address, Full Name, Loyalty Member ID, and Loyalty Member Status. NTO will be using

AMPscript to reference data in a second, nonsendable data extension named Loyalty Member.

Which fed on the Mountain Manor Campaign data extension should be created as a Primary Key to create

unique relationships with the Loyalty Member Profile data extension?

Northern Trail Outfitters wants to maintain enterprise-wide opt-outs for two segments of its subscribers stored

in data extensions: Education Events and Sales.

What feature should the company use to manage its opt-out strategy?

Northern Trail Outfitters wants to display different content areas based on the subscriber data

Which two features can be used to accomplish this? (Choose two.)

A marketer created dynamic content for an upcoming campaign that renders unique content based on

subscriber attributes. The marketer would like to preview how each email will render for a given list of subscribers.

How should the marketer proceed?

A digital marketing team noticed an increase in unsubscribes and would like to implement a mechanism as an alternative to unsubscribing from all sends. The team currently uses data extensions for sending emails.

Which tool should they use?